Business Strategy Presentation Introductory overview of approaches for expanding a business
Introduction to Business Strategy Key concepts of business strategy Overview of core ideas like competitive advantage, strategic positioning, value chain analysis that are critical for business strategy Setting vision and mission Importance of having a clear vision and mission to provide direction and purpose for the business strategy Assessing the business environment Analyzing the internal and external environments to understand strengths, weaknesses, opportunities and threats Formulating strategy Developing strategic plans and initiatives to achieve the objectives and goals of the business This slide covers the key foundational concepts related to business strategy that are important for managers and leaders to understand.
History of Business Strategy
“"The best way to predict the future is to create it."” PETER DRUCKER
John Doe John Doe was a prominent business strategist known for his innovative approach to strategic planning. He earned an MBA f rom Harvard Business School and worked at top management consulting ﬁrms before founding his own strategic advisory ﬁrm in the 1990s. Doe helped numerous Fortune 500 companies develop successful growth strategies and transform their business models. He authored several bestselling books on business strategy and was a sought-after speaker at industry conferences. Doe retired in 2010 but his ideas still inﬂuence many business leaders today. He passed away in 2015 at the age of 75.
Our Strategy Team Bob Johnson Director of Strategy John Doe Chief Strategy Ofﬁcer Jane Smith VP of Corporate Strategy
Acme Corporation Acme Corporation is a leading manufacturer of innovative products and solutions. Founded in 1950, it has a long history of quality manufacturing.
Business Strategy Frameworks SWOT Analysis An image of a SWOT matrix categorizing strengths, weaknesses, opportunities and threats. PEST Analysis An image showing the four factors of PEST analysis - Political, Economic, Social and Technological. BCG Matrix An image of a 2x2 BCG growth- share matrix with cash cows, stars, question marks and dogs. Porter's Five Forces An image showing Porter's Five Forces model with the ﬁve key forces of competition.
Competitor Analysis Company Revenue Employees Acme Inc $50 million 500 Apex Ltd $80 million 800 *Sample data sourced from analyst reports
Strategic Planning Process Develop approaches to achieve goals. Formulate Strategies Track progress, adjust as needed. Monitor & Adapt Evaluate internal and external environment, capabilities, competition etc. Assess Current State Determine long-term vision and purpose. Deﬁne Vision & Mission Identify 3-5 year goals aligned to vision. Set Strategic Goals Take action on strategies across business. Implement & Execute
Strategic Priorities Grow revenue Increase sales through new customer acquisition and expanded relationships with existing customers. Improve proﬁtability Reduce costs through operational efﬁciencies and elimination of non-core expenses. Enhance customer experience Deliver exceptional service and support to boost satisfaction and loyalty. Invest in innovation Develop new products and services to stay competitive and meet evolving customer needs. Develop talent Recruit, train and retain top talent to drive growth andExecution
Strategic Options Comparison of potential strategies in dollars (in millions) 75 Expand into new markets 50 Increase R&D spending 20 Reduce operating costs 100 Acquire competitor 60 Launch new products
Conclusion Our proposed business strategy will allow us to increase market share through a renewed focus on customer experience. Key next steps include launching our new e- commerce platform in Q3 and expanding our brick-and- mortar presence in the southeast region by Q4.