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Competitive Advantage Analysis for Microsoft and Apple

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competive Adventage

1). Read the text on the opposite Page and answer the

guest

1). Microsoft

By producing Many range of produck and open

many retal starest aroud the word.

2). a. Apples bussines 15 still stock in it's 3% of global

Market share In computer

b. Apple would we to domnate every market In the

wordl It leeps releasing now Integrated range OF

produck in every Market in order to dominate

the digital home and consumer electomccks

2). Read the text again. complete the tables about apple computer

and answer the guestion.

1.

original Market

competitors

products

personal computers micoosoft.

Pill. ect

Market objective

TO sell the 3 % global market stores in computers

trought the retail stores

a Degn evergance and user Focanollines

b. BYOOKM : Bring your own display. Hyboard and

MOUSL

2

New Market products

compotitors

current market shave

-

1. Ipad Shufflle

microsoft. PII. Alisom

-

vowo

2. IPER

BMW. Ferrari

-

Mas mini

-

3.

Market objective. to research a Made large OF products

Dipindai dengar CamScanner

a.

H plans to cut expensive price on computers 80

Hat the offer tability of It's products can

complete with other brouds in digital home

and consumer electronics

b.

cross. Plat parcing / compatibily ti with other

microsoft products

C.

offer IPad controls in many vehicle companies

B. vocabulary

vocabulary 1. expressions mth hare.

1. Have a look at.

4. (tidak di garis bawahi).

2. Have you in mind 5. Have A right to

3. Have trouble with 6. Have no idea

Vocabulary 2 compound nouns

1. Nithe Player 3. market Share 5. Market

sheer.

2. mans Market 4. are Bussines

C. OR -AMMAR

1). which of the examles above includes the Following ?

1. A 3.0.

2 B.

2) which of the verbs in bold above. have Join stended

by a present simple Form ?

will became. will continue. have Join started

3). study the consuctions that can be used in time

dauser. with could be used to replaced the congustions

In the exsamles above ?

when over. by the time. when as soon as

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